Few Steps To Lift The Page Rank

Google Page Rank has been updated again. The last update took place in August 2012, and the one before that on May 2012. So its pretty obvious that Google is now rolling out these updates quarterly. So the next update is expected to be in the first week of February 2013. And keep in mind that Google PR should not be the priority for you.

As most of you might already know, PageRank is Google's way of asigning a grade to website from 1 to 10. Google rates itself at PR9. And for blogs with little or no investment, the maximum PR ahieved yet is 6. Blogs such as Mashable, Techcrunch, Search Engine Land etc. are corporate websites run by an organiaztion. They have multiple authors as well as marketers and managers who manage and promote the website at the back end all of which requires investment. So, for a low investment blog, the target should be 6. PR is just a way of rating websites. Website with a high PR get crawled and indexed more frequently. For example, a PR 8 website might get crawled several times in minute, whereas a PR 4 or 5 website might be crawled just once per minute. PR is also one of the factors advertisers look for in a blog, but is by no means the only factor. There are a lot of toher factors they look at first.

Well, if you're PR has dropped, don't worry. You can pick it up still. Lots of people think hundreds of backlinks is the way to go. That couldn't be further from the truth. Instead of having hundreds backlinks, its better to just concentrate on having just a few very high quality backlinks. So stop wasting your time commenting on low PR blogs for backlinks. Reather, write a good guest on a high PR blog. Adopt this practice, and you'll see your PR increase in the next update. Besides that, you should concentrate on the quality of your page, as well as some of the basic SEO, so that google recognizes your effort.

As mentioned, PR is just one of the factors advertisers look for in a blog. But there are other more important factors as well. The first thing they look for is your readership, i.e., whether you have an active community of followers who participate on yourblog. Thencomes social media fan following, and even though such stats could be inflated, it is the activity about your blog that counts. Next comes traffic stats, and Alexa ranking. Advertisers look for how many people visit a site daily, and Alexa is a good stats provider.

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